Mystery Shopping on technical and industrial products<\/h2><\/div><\/div><\/div><\/div><\/div><\/span><\/span><\/span>![\"Mystery](\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27850%27%20viewBox%3D%270%200%201200%20850%27%3E%3Crect%20width%3D%271200%27%20height%3D%27850%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" "\\"-")
<\/div><\/div>Three key questions<\/h3><\/div>\n- Which are the impressions the clients are leaving after the first contact with your company?<\/strong><\/li>\n
- Do you know what happened to those clients asking for an offer and then not giving up any feedback?<\/strong><\/li>\n
- Do you want a conversion rate of potential customers higher than your competition?<\/strong><\/li>\n<\/ol>\n
In a stagnant or recessive market, the only option for survival is having a conversion rate of potential customers into clients higher than the market average. Even if you have a higher quality product than the competition, the customer must be provided with a pleasant shopping experience. Often, long before coming in contact with the product itself, the customer comes in contact with your sales personnel.<\/p>\n
We can help you see clearly how customers are experiencing your sales services through a Mystery Shopping<\/strong> project.<\/p>\n<\/div>What can you learn from such a project?<\/h3><\/div>\n- Monitor customer interaction with your company and its competition<\/li>\n
- See how your employees respond to customer requirements compared to competitors<\/li>\n
- See how you can improve \u201epre-purchase\u201d customer experiences in order to increase clients conversion rate.<\/li>\n<\/ul>\n
Did you give up buying from a certain company even if the products were good?<\/p>\n<\/div>
Did you ever\u2026<\/h3><\/div>\u2026give up going to your favorite restaurant because of serving, even if the food was good?
\n\u2026quit working with a bank because of complicated procedures or impolite personnel?
\n\u2026give up a car service or because of impolite mechanics or front-office staff, even if the repairs were good and affordable<\/p>\n<\/div>
What are the reasons?<\/h3><\/div>In 90% of such cases, customers are lost because two main reasons:<\/p>\n
\n- Unprofessional behavior of staff in contact with customers (lack of training, impolite, carelessness, negligence, etc.)<\/li>\n
- Internal operational procedures inadequate (slow processes, bureaucracy, etc.)<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><\/div>
10 measures with immediate impact and minimum cost that you can apply (resulting from a Mystery Shopping project)<\/h2><\/div>\n- Fine-tune customer response or client treatment by your sales personnel<\/li>\n
- Adjust the technical training of staff<\/li>\n
- Improve response time to request for offers. The faster you respond, the better chances are to win the client.<\/li>\n
- Upgrade the clarity of your sales pitch\/offers. A clear and comprehensive offer always has better chances.<\/li>\n
- Improve the follow-up. As more information about the status of your offers you\u2019ll have, the more you can improve their success rate.<\/li>\n
- Test and adjust internal procedures. Eliminate any inconveniences for customers caused by your internal organization.<\/li>\n
- Adjust your pricing policy, if needed.<\/li>\n
- Evaluate, if necessary, the commercial policy (discounts, promotions, payment terms and delivery) in order to be competitive<\/li>\n
- Remove communication barriers. As the customer can easily reach you, you\u2019ll have more inquiries.<\/li>\n
- Identify new ways to better manage customer objections or questions.<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/span><\/span><\/span>
![\"10](\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27801%27%20viewBox%3D%270%200%201200%20801%27%3E%3Crect%20width%3D%271200%27%20height%3D%27801%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" "\\"-")
<\/div><\/div><\/div><\/div><\/span><\/span><\/span>![\"client](\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27800%27%20viewBox%3D%270%200%201200%20800%27%3E%3Crect%20width%3D%271200%27%20height%3D%27800%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" "\\"-")
<\/div><\/div>Do I really need this?<\/h3><\/div>Here\u2019s what we saw recently in a real project:<\/p>\n
What we analyzed?<\/p>\n
100 suppliers of construction material were approached by our consultants disguised potential customers and asked for an offer.<\/p>\n
Relevant findings form our research:<\/strong><\/p>\n\n- 17% \u2013 Missing or incorrect contact details on their website \u2013 so impossible to be contacted by the client<\/li>\n
- 7% responded to the offer after 3-4 days \u2013 probably the client already made a decision<\/li>\n
- 43% \u2013 did not answer the request for offer! Basically almost 1 in 2 clients is lost without a battle!<\/li>\n
- Only 31% provided proper technical and commercial offers. The remaining 69% of the offers were sketchy and unconvincing<\/li>\n
- 81% of suppliers treated client\u2019s request superficially, not seeing a technical incompatibility<\/li>\n
- Only 9% asked for a feedback further to submitting the offer<\/li>\n
- Only 9% of dealers can be considered truly competitive with a flawless sales approach<\/li>\n<\/ul>\n<\/div>
Think how much costs a lost customer. But 100? Then see our proposal.<\/h3><\/div>Think, in particular, how much cost a lost customer that you lose after entering your store or being in direct contact with your company? I mean all the costs to attract the client.<\/p>\n
Because you probably understand the need for such a project, we can effectively conduct for you a Mystery Shopping project. It will be deployed quickly and delivered on your desk along with our recommendations.<\/p>\n
We can guarantee that you can recover your investment in 1-2 months by earn extra customers.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>
Three key questions<\/h3><\/div>\n- Which are the impressions the clients are leaving after the first contact with your company?<\/strong><\/li>\n
- Do you know what happened to those clients asking for an offer and then not giving up any feedback?<\/strong><\/li>\n
- Do you want a conversion rate of potential customers higher than your competition?<\/strong><\/li>\n<\/ol>\n
In a stagnant or recessive market, the only option for survival is having a conversion rate of potential customers into clients higher than the market average. Even if you have a higher quality product than the competition, the customer must be provided with a pleasant shopping experience. Often, long before coming in contact with the product itself, the customer comes in contact with your sales personnel.<\/p>\n
We can help you see clearly how customers are experiencing your sales services through a Mystery Shopping<\/strong> project.<\/p>\n<\/div>What can you learn from such a project?<\/h3><\/div>\n- Monitor customer interaction with your company and its competition<\/li>\n
- See how your employees respond to customer requirements compared to competitors<\/li>\n
- See how you can improve \u201epre-purchase\u201d customer experiences in order to increase clients conversion rate.<\/li>\n<\/ul>\n
Did you give up buying from a certain company even if the products were good?<\/p>\n<\/div>
Did you ever\u2026<\/h3><\/div>\u2026give up going to your favorite restaurant because of serving, even if the food was good?
\n\u2026quit working with a bank because of complicated procedures or impolite personnel?
\n\u2026give up a car service or because of impolite mechanics or front-office staff, even if the repairs were good and affordable<\/p>\n<\/div>
What are the reasons?<\/h3><\/div>In 90% of such cases, customers are lost because two main reasons:<\/p>\n
\n- Unprofessional behavior of staff in contact with customers (lack of training, impolite, carelessness, negligence, etc.)<\/li>\n
- Internal operational procedures inadequate (slow processes, bureaucracy, etc.)<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><\/div>
10 measures with immediate impact and minimum cost that you can apply (resulting from a Mystery Shopping project)<\/h2><\/div>\n- Fine-tune customer response or client treatment by your sales personnel<\/li>\n
- Adjust the technical training of staff<\/li>\n
- Improve response time to request for offers. The faster you respond, the better chances are to win the client.<\/li>\n
- Upgrade the clarity of your sales pitch\/offers. A clear and comprehensive offer always has better chances.<\/li>\n
- Improve the follow-up. As more information about the status of your offers you\u2019ll have, the more you can improve their success rate.<\/li>\n
- Test and adjust internal procedures. Eliminate any inconveniences for customers caused by your internal organization.<\/li>\n
- Adjust your pricing policy, if needed.<\/li>\n
- Evaluate, if necessary, the commercial policy (discounts, promotions, payment terms and delivery) in order to be competitive<\/li>\n
- Remove communication barriers. As the customer can easily reach you, you\u2019ll have more inquiries.<\/li>\n
- Identify new ways to better manage customer objections or questions.<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/span><\/span><\/span><\/div><\/div><\/div><\/div><\/span><\/span><\/span><\/div><\/div>
Do I really need this?<\/h3><\/div>Here\u2019s what we saw recently in a real project:<\/p>\n
What we analyzed?<\/p>\n
100 suppliers of construction material were approached by our consultants disguised potential customers and asked for an offer.<\/p>\n
Relevant findings form our research:<\/strong><\/p>\n\n- 17% \u2013 Missing or incorrect contact details on their website \u2013 so impossible to be contacted by the client<\/li>\n
- 7% responded to the offer after 3-4 days \u2013 probably the client already made a decision<\/li>\n
- 43% \u2013 did not answer the request for offer! Basically almost 1 in 2 clients is lost without a battle!<\/li>\n
- Only 31% provided proper technical and commercial offers. The remaining 69% of the offers were sketchy and unconvincing<\/li>\n
- 81% of suppliers treated client\u2019s request superficially, not seeing a technical incompatibility<\/li>\n
- Only 9% asked for a feedback further to submitting the offer<\/li>\n
- Only 9% of dealers can be considered truly competitive with a flawless sales approach<\/li>\n<\/ul>\n<\/div>
Think how much costs a lost customer. But 100? Then see our proposal.<\/h3><\/div>Think, in particular, how much cost a lost customer that you lose after entering your store or being in direct contact with your company? I mean all the costs to attract the client.<\/p>\n
Because you probably understand the need for such a project, we can effectively conduct for you a Mystery Shopping project. It will be deployed quickly and delivered on your desk along with our recommendations.<\/p>\n
We can guarantee that you can recover your investment in 1-2 months by earn extra customers.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>
- \n
- Which are the impressions the clients are leaving after the first contact with your company?<\/strong><\/li>\n
- Do you know what happened to those clients asking for an offer and then not giving up any feedback?<\/strong><\/li>\n
- Do you want a conversion rate of potential customers higher than your competition?<\/strong><\/li>\n<\/ol>\n
In a stagnant or recessive market, the only option for survival is having a conversion rate of potential customers into clients higher than the market average. Even if you have a higher quality product than the competition, the customer must be provided with a pleasant shopping experience. Often, long before coming in contact with the product itself, the customer comes in contact with your sales personnel.<\/p>\n
We can help you see clearly how customers are experiencing your sales services through a Mystery Shopping<\/strong> project.<\/p>\n<\/div>
What can you learn from such a project?<\/h3><\/div>
- \n
- Monitor customer interaction with your company and its competition<\/li>\n
- See how your employees respond to customer requirements compared to competitors<\/li>\n
- See how you can improve \u201epre-purchase\u201d customer experiences in order to increase clients conversion rate.<\/li>\n<\/ul>\n
Did you give up buying from a certain company even if the products were good?<\/p>\n<\/div>
Did you ever\u2026<\/h3><\/div>
\u2026give up going to your favorite restaurant because of serving, even if the food was good?
\n\u2026quit working with a bank because of complicated procedures or impolite personnel?
\n\u2026give up a car service or because of impolite mechanics or front-office staff, even if the repairs were good and affordable<\/p>\n<\/div>What are the reasons?<\/h3><\/div>
In 90% of such cases, customers are lost because two main reasons:<\/p>\n
- \n
- Unprofessional behavior of staff in contact with customers (lack of training, impolite, carelessness, negligence, etc.)<\/li>\n
- Internal operational procedures inadequate (slow processes, bureaucracy, etc.)<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><\/div>
10 measures with immediate impact and minimum cost that you can apply (resulting from a Mystery Shopping project)<\/h2><\/div>
- \n
- Fine-tune customer response or client treatment by your sales personnel<\/li>\n
- Adjust the technical training of staff<\/li>\n
- Improve response time to request for offers. The faster you respond, the better chances are to win the client.<\/li>\n
- Upgrade the clarity of your sales pitch\/offers. A clear and comprehensive offer always has better chances.<\/li>\n
- Improve the follow-up. As more information about the status of your offers you\u2019ll have, the more you can improve their success rate.<\/li>\n
- Test and adjust internal procedures. Eliminate any inconveniences for customers caused by your internal organization.<\/li>\n
- Adjust your pricing policy, if needed.<\/li>\n
- Evaluate, if necessary, the commercial policy (discounts, promotions, payment terms and delivery) in order to be competitive<\/li>\n
- Remove communication barriers. As the customer can easily reach you, you\u2019ll have more inquiries.<\/li>\n
- Identify new ways to better manage customer objections or questions.<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/span><\/span><\/span><\/span><\/span><\/span>
Do I really need this?<\/h3><\/div>
Here\u2019s what we saw recently in a real project:<\/p>\n
What we analyzed?<\/p>\n
100 suppliers of construction material were approached by our consultants disguised potential customers and asked for an offer.<\/p>\n
Relevant findings form our research:<\/strong><\/p>\n
- \n
- 17% \u2013 Missing or incorrect contact details on their website \u2013 so impossible to be contacted by the client<\/li>\n
- 7% responded to the offer after 3-4 days \u2013 probably the client already made a decision<\/li>\n
- 43% \u2013 did not answer the request for offer! Basically almost 1 in 2 clients is lost without a battle!<\/li>\n
- Only 31% provided proper technical and commercial offers. The remaining 69% of the offers were sketchy and unconvincing<\/li>\n
- 81% of suppliers treated client\u2019s request superficially, not seeing a technical incompatibility<\/li>\n
- Only 9% asked for a feedback further to submitting the offer<\/li>\n
- Only 9% of dealers can be considered truly competitive with a flawless sales approach<\/li>\n<\/ul>\n<\/div>
Think how much costs a lost customer. But 100? Then see our proposal.<\/h3><\/div>
Think, in particular, how much cost a lost customer that you lose after entering your store or being in direct contact with your company? I mean all the costs to attract the client.<\/p>\n
Because you probably understand the need for such a project, we can effectively conduct for you a Mystery Shopping project. It will be deployed quickly and delivered on your desk along with our recommendations.<\/p>\n
We can guarantee that you can recover your investment in 1-2 months by earn extra customers.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>
- Do you know what happened to those clients asking for an offer and then not giving up any feedback?<\/strong><\/li>\n